Join the brilliant group who have helped name the book, shaped chapters and got themselves a signed copy in the process.

Thanks for signing up!


Jon is working with a set of ideas and tools that have the potential to change politics forever.

In fact, they could change everything forever.



Founder and Trustee, European Leadership Network

Citizens Cover - updated 9 Sept 2021.png
Jon Alexander (1).JPG


Jon is co-founder of the New Citizenship Project, a strategy and innovation consultancy on a mission to shift the dominant story of the individual in society from consumer to citizen. He and his business partner Irenie Ekkeshis founded the company after working together in the advertising industry, and have since partnered with organisations and institutions including the Co-op, The Body Shop, National Trust, BBC, European Central Bank and many more to challenge and support them to involve people in their work in the world as citizens, instead of just selling to them as consumers.

Jon is a Fellow of the Young Foundation and the Royal Society of Arts, as well as a member of the World Economic Forum's Political Entrepreneurship Network and of the OECD's Innovative Citizen Participation Network. He holds three Masters degrees in disciplines spanning humanities and business, and has won several essay awards including the inaugural Ashridge/European Academy of Business in Society Sustainable Innovation Award, and the Young Foundation's Beyond Meritocracy Prize. Along the way, he has also represented Great Britain in two different sports.


Citizens is his first book.

Book mockup template by Vectorium / Freepik